One of the many advantages of ebooks over physical books is that they're much easier to highlight. No more scribbled underlines, illegible marginalia, or dog-eared pages — just a swipe of the finger.
Of course, not all ebooks are worth highlighting the same. You'll only highlight something if it's so interesting or so well-written that you want to see it again. This suggests that the more a book is highlighted, the more interesting or well-written it probably is.
To explore this idea, we combed through our data to identify the most popular ebooks in Readwise — a web app that conveniently resurfaces your highlights from platforms such as Kindle, iBooks, and Instapaper — and analyzed how densely they were highlighted.[1]
Here's what we found:
Top Five Most Densely Highlighted Books
The fifty most popular books are listed at the end of this article, but let's start with the five of those that were highlighted the most.[2]
Rank | Title | Author | Percent Highlighted |
---|---|---|---|
1 | Sapiens | Yuval Noah Harari | 78% |
2 | The Lean Startup | Eric Ries | 74% |
3 | Zero to One | Peter Thiel, Blake Masters | 72% |
4 | A Guide to the Good Life | William B. Irvine | 70% |
5 | Tools of Titans | Timothy Ferriss | 66% |
The Percent Highlighted
column represents the percentage of the book's total text that was highlighted by at least one Readwise user — a proxy for how much of the book's material was theoretically interesting or well-written enough to warrant saving for later.[3]
At first glance, nothing on this list jumps out. I've read all these books and can attest: they're all particularly solid. Upon deeper inspection, however, it is somewhat anomalous that a Timothy Ferriss book was one of the most densely highlighted.
Tim Ferriss and Tools of Titans
First things first, every single one of Tim Ferriss's five bestselling books made it into the top fifty, comfortably securing his position as the most popular author on Readwise. (The next most popular authors were Ryan Holiday with three books and Cal Newport and Steven Pressfield with two.)
The interesting thing about Tim Ferriss, however, is that despite his popularity, his books are rather sparsely highlighted — only 33% was highlighted on average whereas the median of the top fifty was 51%. Excluding Tools of Titans, the clear outlier, Tim's number drops even further to 24%.
Rank | Title | Author | Percent Highlighted |
---|---|---|---|
5 | Tools of Titans | Timothy Ferriss | 66% |
41 | The 4-Hour Workweek | Timothy Ferriss | 37% |
43 | Tribe of Mentors | Timothy Ferriss | 32% |
47 | The 4-Hour Body | Timothy Ferriss | 19% |
48 | The 4-Hour Chef | Timothy Ferriss | 8% |
The puzzle then is: What made Tools of Titans so exceptionally highlight-worthy compared to, say, The 4-Hour Workweek?
Zen and the Art of Nonfiction
Our final observation is that only three of the top fifty books are fiction; the rest are nonfiction. This is unsurprising, of course, as fiction is generally read for entertainment whereas nonfiction is generally read for wisdom. In other words, you'll probably casually read Harry Potter rather than vigorously taking notes (unless you aspire to be the next big young adult author or something).
Accordingly, you'd expect much less highlighting of fiction than nonfiction this is clear in the stats. As mentioned above, the median of the entire top fifty was 51% whereas Ready Player One and The Martian were highlighted only 5% and 4%, respectively — by far the lowest percent highlighted in the top fifty.
That being said, Zen and the Art of Motorcycle Maintenance — the third and final work of fiction to make it into the top fifty — shattered this norm with a staggering 37% of its text highlighted.[4]
Rank | Title | Author | Percent Highlighted |
---|---|---|---|
42 | Zen and the Art of Motorcycle Maintenance | Robert M. Pirsig | 37% |
49 | Ready Player One | Ernest Cline | 5% |
50 | The Martian | Andy Weir | 4% |
Perhaps this means that Zen is more profound than your standard work of fiction? Obviously. The more practical takeaway is that Zen and the Art of Motorcycle Maintenance should probably be considered less a fictional, semi-autobiographical novel, and more a nonfictional, philosophical inquiry. It's filled with pearls such as this excerpt (resurfaced from my own collection):
"You look at where you're going and where you are and it never makes sense, but then you look back at where you've been and a pattern seems to emerge. And if you project forward from that pattern, then sometimes you can come up with something..."
Top Fifty Most Highlighted Books
Without further ado, here are the fifty most popular books in Readwise, ranked by Percent Highlighted
:
Rank | Title | Author | Percent Highlighted |
---|---|---|---|
1 | Sapiens | Yuval Noah Harari | 78% |
2 | The Lean Startup | Eric Ries | 74% |
3 | Zero to One | Peter Thiel, Blake Masters | 72% |
4 | A Guide to the Good Life | William B. Irvine | 70% |
5 | Tools of Titans | Timothy Ferriss | 66% |
6 | The Obstacle Is the Way | Ryan Holiday | 66% |
7 | Thinking, Fast and Slow | Daniel Kahneman | 66% |
8 | The Inevitable | Kevin Kelly | 65% |
9 | Deep Work | Cal Newport | 65% |
10 | The Checklist Manifesto | Atul Gawande | 61% |
11 | The Subtle Art of Not Giving a F*ck | Mark Manson | 60% |
12 | Choose Yourself! | James Altucher | 59% |
13 | Love Yourself Like Your Life Depends on It | Kamal Ravikant | 59% |
14 | The Hard Thing About Hard Things | Ben Horowitz | 59% |
15 | Rework | Jason Fried and David Heinemeier Hansson | 58% |
16 | Steal Like an Artist | Austin Kleon | 58% |
17 | The Everything Store | Brad Stone | 57% |
18 | Man's Search for Meaning | Viktor E. Frankl | 56% |
19 | The War of Art | Steven Pressfield | 55% |
20 | Manage Your Day-To-Day | Jocelyn K. Glei, 99U | 55% |
21 | Influence | Robert B. Cialdini PhD | 54% |
22 | How to Fail at Almost Everything and Still Win Big | Scott Adams | 54% |
23 | Antifragile | Nassim Nicholas Taleb | 54% |
24 | The ONE Thing | Gary Keller, Jay Papasan | 52% |
25 | The Art of Learning | Josh Waitzkin | 52% |
26 | Meditations | Marcus Aurelius | 51% |
27 | Essentialism | Greg McKeown | 51% |
28 | Ego Is the Enemy | Ryan Holiday | 49% |
29 | The Power of Habit | Charles Duhigg | 47% |
30 | Mindset | Carol S. Dweck | 47% |
31 | Creativity, Inc. | Ed Catmull and Amy Wallace | 46% |
32 | How to Win Friends and Influence People | Dale Carnegie | 44% |
33 | Quiet | Susan Cain | 44% |
34 | The 7 Habits of Highly Effective People | Stephen R. Covey | 43% |
35 | Steve Jobs | Walter Isaacson | 42% |
36 | The Life-Changing Magic of Tidying Up | Marie Kondo | 41% |
37 | So Good They Can't Ignore You | Cal Newport | 41% |
38 | Anything You Want | Derek Sivers | 40% |
39 | Elon Musk | Ashlee Vance | 39% |
40 | Do the Work | Steven Pressfield | 39% |
41 | The 4-Hour Workweek, Expanded and Updated | Timothy Ferriss | 37% |
42 | Zen and the Art of Motorcycle Maintenance | Robert M. Pirsig | 37% |
43 | Tribe of Mentors | Timothy Ferriss | 32% |
44 | Shoe Dog | Phil Knight | 26% |
45 | Principles | Ray Dalio | 25% |
46 | The Flinch | Julien Smith | 20% |
47 | The 4-Hour Body | Timothy Ferriss | 19% |
48 | The 4-Hour Chef | Timothy Ferriss | 8% |
49 | Ready Player One | Ernest Cline | 5% |
50 | The Martian | Andy Weir | 4% |
Comments and Questions
Feel free to tweet any comments or questions at @readwiseio or email us at hello@readwise.io.
Also, if you happen to read and highlight ebooks, sign up for Readwise and start conveniently revisiting the best parts of what you've read today.
Thanks to Readwise user Florent Crivello for inspiring this article with a tweet. ↩︎
Regarding methodology, the fifty "most popular" books refers to the books that appeared most frequently in our users' libraries (implying at least one highlight) without regard to how intensely those books were highlighted. ↩︎
We experimented with a variety of other metrics such as the median number of highlights taken by each user for each book, the median number of highlights for each book divided by book length, and so on, but we opted for
Percent Highlighted
because it seemed the most robust. ↩︎As another point of reference, the next most popular work of fiction in Readwise is Seveneves, which was only highlighted 5%. ↩︎